Frannie Gardner

ARMOR Wealth Management
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Frannie Gardner

Frannie Gardner, CFP®, CFEd®, CDFA™, launched her career in financial services in 1990. Since then, she has received numerous industry awards and recognition. She is consistently listed among the “Best Financial Planners in Dallas” by D Magazine, and was named Texas Monthly Five Star: Best in Client Satisfaction Wealth Manager™ from 2009 – 2013. She also received the 2014 Women’s Choice Award.® Most recently, she was named to the Dallas 500 list of D CEO Magazine’s most influential business leaders.

Frannie earned a Bachelor’s of Science Degree in Business Administration from the University of Texas, Dallas, and is a Certified Financial Planner (CFP®), Certified Divorce Financial Analyst (CDFA™), and CFE Certified Financial Educator (CFEd®). She leads many financial workshops for area corporations.

Frannie is an associate of ARMOR Wealth Management and a registered representative of Hornor, Townsend and Kent. She and her experienced team provide a wide variety of financial solutions to their clients, working closely with them to identify needs, develop appropriate solutions, and implement plans that evolve with clients through all life’s stages.

Stories by Frannie Gardner

The One Secret Advisers Should Know About Women and Wealth

By Frannie Gardner | December 8, 2015

Women now control more than half of U.S. personal wealth, yet many financial advisors often treat women as an afterthought. In my own practice, I find that women make great clients. They’re very loyal, they refer their friends, and they choose on value rather than price alone.