John Caserta

Managing Director
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John Caserta

John began his career in financial services in 2001 as a risk analyst for the international property group at Marsh & McLennan. As an analyst, John was responsible for working directly with international financial institutions to develop risk management programs. His knowledge and research of complex financial instruments and market data led him to author and publish numerous articles for financial publications explaining these difficult concepts. He then developed a passion for educating the public about complex financial trends and their impact on individual investors. He frequently gives presentations to individuals and business owners educating them on such topics as employee benefits, business continuity, and retirement planning.

In 2005, John began a financial planning practice to help individuals and businesses owners evaluate and manage their own financial decisions. Caserta & de Jongh, LLC is based on the premise that with their knowledge and their client’s vision for the future, innovative and creative financial solutions can be designed and implemented to help achieve financial success. As a graduate of Yale University, John remains dedicated to his alma mater by speaking and presenting to both undergraduate and graduate students about making intelligent financial decisions. John is involved in a number of civic organizations throughout Connecticut including the North Haven Rotary Club where he serves as an adviser, and The Yale Club of New Haven.

John is fluent in Italian and is actively involved in the Italian-American community. John is also an accomplished musician. He began playing trumpet at the age of 10, and has since gone on to play with orchestras, concert bands, marching bands and jazz ensembles through the United States and abroad including Europe and Africa.

John’s licenses and designations include ChFC, Series 7, 66, Life and Health, and he is an Investment Adviser Representative of Hornor, Townsend and Kent, Inc., (HTK). Investment Advisory Services including fee-based planning are exclusively offered through HTK. John is currently studying for his Master of Science in Financial Service (MSFS) at The American College.

Stories by John Caserta

Be Prepared Before Starting Your Own Business

By John Caserta | May 1, 2018

There comes a point when many people wonder whether they should strike out on their own and start their own business. Approximately 14 percent of working-age people in the U.S. are entrepreneurs. But while the siren song of entrepreneurship may sound sweet to those laboring at the oars as wage-earning employees, careful planning is needed to ensure you don’t end up dashed upon the rocks.